Top 5 Books and Reference Apps in South Africa Q4 2022

During the fourth quarter of 2022, the Books and Reference category saw notable activity in South Africa. Here’s a breakdown of the top 5 apps based on their performance metrics, derived from Sensor Tower data.

Bible Offline-KJV Holy Bible from Bíblia Offline showed a remarkable increase in weekly downloads, starting at approximately 6.5K in late September and peaking at around 20K by the end of October. The app maintained a strong presence with weekly active users, growing from 119K at the beginning of the quarter to 169K by the end of December.

YouVersion Bible App + Audio by Life.Church experienced steady downloads throughout the quarter, averaging around 13K weekly downloads with a peak of approximately 14.7K in mid-October. The app’s weekly active users, however, saw a gradual decline from 662K to 600K by the end of December.

Daily Bible - KJV Holy Bible of LINKAMEN PTE. LTD. had a varied performance in downloads, starting with 3.6K at the end of September and reaching up to 22.3K in mid-December. The active users mirrored this trend, climbing from 18.4K to 36K throughout the quarter.

King James Bible - Verse+Audio by Ozion had a mixed quarter in terms of downloads, starting at 21.7K and experiencing a sharp decline to under 1K by the end of December. Despite this, the app's weekly revenue remained relatively stable, hovering around $30. Active users decreased from 500K to 417K over the same period.

Google Play Books & Audiobooks from Google LLC maintained steady weekly downloads, ranging between 3.2K and 5.2K, with a peak of 5.2K in the last week of December. The app's active users remained consistent, with a slight increase from 858K to 830K by the end of the quarter.

These insights provide a glimpse into the trends and user engagement of the leading Books and Reference apps in South Africa for Q4 2022. For more detailed metrics and further insights, visit Sensor Tower.